This course explores the unique territory of startup businesses. Photo: "Entering startup." (Courtesy of dierkin on Flickr. License: CC-BY.)
Instructor(s)
William Aulet
Howard Anderson
Prof. Matt Marx
MIT Course Number
15.390
As Taught In
Spring 2013
Level
Graduate
Course Description
Course Features
- Captions/transcript
- Tutorial - video
- Lecture notes
- Assignments: activity (no examples)
- Assignments: written (no examples)
Course Description
This course covers the process of identifying and quantifying market opportunities, then conceptualizing, planning, and starting a new, technology-based enterprise. Students develop detailed business plans for a startup. It is intended for students who want to start their own business, further develop an existing business, be a member of a management team in a new enterprise, or better understand the entrepreneur and the entrepreneurial process.